The Gynecologic Cancer Foundation’s Gynecologic Cancer Awareness Movement (GCAM) will get a huge boost this holiday season when its message appears more than 575 times between Thanksgiving and New Years Day on theCBS “Super Screen” in the heart of New York’s Times Square.
The 15-second GCAM public service ad will appear once an hour for 18 hours each day between today in time for the Macy’s Thanksgiving Day Parade and January 1st. The “Super Screen,” strategically located at 42nd Street between 7th and 8th Avenues, measures 26’ by 20’ for a total 520 square feet of high-impact space with 1.5 million viewers expected each day. The Foundation acknowledges Neutron Media’s support.
“This year alone, 75,000 women will be diagnosed with, and 28,000 women will die from, a reproductive cancer,” said GCF Chairman Dr. David Gershenson. “We are grateful for this significant opportunity to raise awareness about the prevention, early detection and optimal treatment of gynecologic cancer.”
For more information about the Gynecologic Cancer Foundation, visit GCF’s Women’s Cancer Network www.wcn.org.
The Gynecologic Cancer Foundation was established by the Society of Gynecologic Oncologists in 1991 to dramatically increase the amount of funding available to support research and to increase knowledge and awareness about the prevention, early detection and optimal treatment of all types of reproductive cancer. As GCF’s 20th anniversary approaches, the organization is committed to expanding its outreach and mission to women not yet diagnosed with a gynecologic cancer to alert them to methods of prevention and early detection of cancers unique to women.